Channel Management

eCoast provides the engine to manufactures to plan and execute your next channel offering.  Whether you are launching a new Channel program or promotion, partnering with other manufacturers, eCoast can provide full support from initial program design, portal development to partner communication.   We customize programs based on your unique needs.

Channel Program Management Services Overview 

• Program Copywriting & Branding 
• Partner Registration Management
• Customized Program Web Portals (with manufacturer look/feel)
• Partner Communication Management - Email, DM, Inbound Email & Phone Support
• HTML Email Creative
• Partner Database Management

Channel Program Management Examples

1. Microsoft & Cisco SMB Partner Program

For the past two years, eCoast has managed the Fast Start program for Cisco & Microsoft and provides the complete program management and partner communication for this engagement.

eCoast provides:

• Copy creative
• Partner portal
• Partner registration process
• Inbound partner support
• Monthly email communication
• Localization Services

To view the site eCoast created and program eCoast manages go to: http://www.ciscomicrosoftsmb.com/

2. Cisco Vertical Select

• Program Design & Branding
• Formalized Partner Registration Process
• Vertical Partner Portal
• Partner Orientation Calling
• Presentation Creation
• Event Support
• Email Announcements

Based on the success of the initial pilot, Cisco decided to expand the program to 5 additional verticals. Today, eCoast has a dedicated account team that supports each Verticals monthly activities including, partner communications, newsletters, events, co-branded demand generation opportunities, metrics tracking, and inbound partner support.

Contact eCoast today to take your partner program to the next level!